Privacy and cookie policy
Version 27 October 2026
Who is responsible?
Acelasers.com (trade name), Zuidoever 7, 2371 JD Roelofarendsveen, Nederland, Chamber of Commerce (KvK) 55358365, is the controller responsible for processing your personal data on acelasers.com. Questions? Email support@acelasers.com.
What data do we process and why?
| Data | Purpose | Legal basis |
|---|---|---|
| Name, company, email, telephone number, country, VAT number and your message (wholesale, dealer, engraving and contact forms) | Answering your request, sending a quote and, if you order, handling the order | Steps at your request before a contract, and legitimate interest |
| Chat conversations | Answering your questions | Legitimate interest |
| Quotes and orders that follow from a request | Our accounts | Statutory (tax) retention obligation |
| IP address, device and browser data | Website security, preventing spam and abuse, fixing errors | Legitimate interest |
| Browsing behaviour on the website, where your visit came from, ad clicks | Statistics, improving the website and measuring advertising | Only with your consent (cookies) |
We do not use your data for automated decisions that significantly affect you, and we never sell your data.
Who do we share data with?
- Hosting and technology: our server in the EU, Cloudflare (security and speed), Amazon Web Services in Frankfurt (sending and receiving email) and Sentry (error reporting).
- Chat assistant: the chat on this website is answered by an AI assistant from Anthropic. Your chat messages are processed for this purpose. Please do not share sensitive information in the chat.
- Only with your consent: Google (Analytics and Ads) and Microsoft (Clarity) for statistics and measuring advertising.
- Google Ads (customer lists): to show existing customers relevant ads, or no ads for something they already have, we send the e-mail address, name and postcode of people who bought from us to Google in encrypted (hashed) form. Google only uses this to check whether it belongs to a Google account and does not keep it if it does not. If you unsubscribe from our e-mails, we no longer include you. You can object at any time via customer service.
Some of these parties are based in the United States. Data is only transferred to the US with appropriate safeguards, such as the EU-US Data Privacy Framework or the European Commission's standard contractual clauses.
How long do we keep your data?
- Requests, quotes and chats that did not lead to an order: 2 years after the last contact.
- Quotes and orders that led to a sale: 7 years (statutory retention obligation).
- Statistics and advertising data: a maximum of 14 months.
Cookies
- Strictly necessary cookies (security, your cookie choice) are always set.
- Statistics cookies (Google Analytics, Microsoft Clarity) and marketing cookies (Google Ads) are only set if you give your consent.
- You can change your choice at any time via the “Cookie settings” link at the bottom of every page.
Your rights
You have the right to access your data, to have it corrected or erased, to restrict processing, to object and to have your data transferred. You can withdraw any consent you have given at any time. Send your request to support@acelasers.com; we will respond within one month. You can also lodge a complaint with the Autoriteit Persoonsgegevens (Dutch Data Protection Authority), with the ICO if you live in the UK, or with the data protection authority in your country.
Changes
We may update this policy. The date at the top shows which version applies.